More and more consumers are converting to solid shampoo, abandoning liquid cosmetics.
But what are the advantages of solid shampoo, and what are the reasons that can push to its use?
A solid shampoo is:
- ecological: is respectful of the health of ourselves and that of the planet
- zero waste: reduce plastic
- practical: it is compact, takes up little space and there’s no risk that it will spill
- easy to use: just wet it and apply it on your hair
- economic: the purchase price is higher than a liquid shampoo, but lasts longer, because on the hair you put less, equal effectiveness (a solid shampoo is equivalent to 2 or 3 bottles)
- formula with very low water content and the addition of certified organic ingredients
- excellent performance, leaves the skin soft and smooth and clean
Solid. O Original is a conceptual revolution. The product was created by Albogroup, a leading company in the production of soap and cosmetic products for hotels, and accommodation facilities. Solid. O original contains only natural ingredients and can be customized with fragrances, the creation of which is entrusted to a professional nose. Solid. O Original exists in three formats: shampoo, hair & body (shampoo and body wash) and solid shower gel.
You can see the entire Solid.O Original collection in classic retail formats here, in hotel-specific formats and also for children, as a children’s courtesy line of solid products for hotel.
Solid shampoo: what’s it?
The focus on solid cosmetics in recent years is explained, first of all, by their main advantage: the low ecological impact. More and more consumers are looking for environmentally friendly solutions. This trend is invading many fields and cosmetics is no exception.
The use of a hair soap reduces the consumption of plastic. Unlike liquid shampoos, solid shampoos are generally sold in recyclable cardboard packaging. He thus participates in a philosophy of zero waste life.
Solid shampoo can, therefore, be stored in a small reusable box to prevent it from remaining in the open air or simply on a soap dish to prevent it from sliding on the edge of a bath, for example.
Solid shampoo, moreover, is not composed of water or contains only a very small amount. Water in liquid shampoos is not, in theory, a problematic ingredient for the environment, but in the end it becomes, because it induces the use of preservatives to prevent the development of bacteria or microorganisms. These preservatives can eventually contaminate groundwater. Water is not an inexhaustible resource, so limiting its use whenever possible contributes to the protection of the planet.
Why use solid shampoo?
The solid shampoo offers the right compromise for a high-quality product, with a formula enriched with organic ingredients, an impeccable performance without burdening the environment.
An organic solution, an ecological gesture
Using solid shampoo is an eco-responsible gesture. Unlike liquid ones, solid shampoo is offered in recyclable and often compostable containers. It means that you adopt a cosmetic product that takes care of your hair and the planet at the same time. Biodegradable packaging contributes to zero waste challenge.
It is practical and durable
Soap is by far the most practical and also the cheapest format. Not only: cosmetics and solid treatments are more natural than their liquid counterparts.
Eco virtues for all tastes
Most beauty products once suffered from a limited range of choices. It’s history: solid shampoos offer a solution for every type of hair and for any need.
How to wash hair with solid shampoo?
To wash your hair with solid shampoo is recommended, first of all, untangle them. Brushing them after a shower is not healthy, because wet hair weakens and, therefore, tends to break. Using a wide-toothed brush or comb, you start from the tips to the roots and finish by brushing the entire length.
At this point, you can wet the scalp and lather the solid shampoo in your hands.
It is not necessary to exceed with the amount of foam, because it could make your hair sticky. After applying it to the hair (from the scalp to the tips), it is advisable to perform a massage with solid shampoo, drawing small circles, without forgetting any area (nape, behind the ears, temples, etc.).
The massage has 3 advantages:
- allows the active ingredients to deeply nourish the hair
- acts on the nervous system and eliminates stress
- facilitates hair growth
Then rinse the hair and lengths with clean water, starting from the top of the head. The foam and active ingredients that the shampoo contains will slide towards the tips to nourish them.
Once the hair is rinsed, it is preferable to leave it to dry in the open air: you can wrap it in a towel (preferably, not sponge, but honeycomb or microfiber) or in a cotton cloth, but it is still better to dab them lightly. In this way, you retain all the benefits of solid shampoo and you do not risk breaking them.
The solid shampoo also offers a 2-in-1 formula: it is both cleansing and detangling balm. When the hair is dry, you can comb it easily. You will notice the total absence of knots.
Organic solid shampoos and natural soaps do not contain sulphate or sodium, but shea, vitamin E, oils essential, green clay powder, etc. To maximize the effects, here are 3 tips:
- Rinse your hair with warm or even cold water
- Dry the solid shampoo to prolong its life, then store it in a box until next use
- Use only one solid shampoo for hair care
How is solid shampoo made?
The main ingredient of a solid shampoo is surfactant, a chemical compound necessary for its effectiveness: it is a detergent and emulsifier, which acts as a link between dirt, which we want to get rid of, and water. Without this component it is impossible to clean effectively, since a fatty substance can not mix with water and be dissolved without the help of a hydrophilic product. Surfactants have a particularly low environmental impact and protect the scalp, thanks to their plant origin.
In addition to surfactant, solid shampoos typically contain:
- vegetable oils
- essential oils
- floral water
- vegetable or mineral powders
No other ingredient is required to make a solid shampoo an effective product.
How long does solid shampoo?
A standard sized solid shampoo bar provides up to 80 washes, which is roughly equivalent to three 250 ml shampoo bottles. This amount can vary depending on factors such as how many people use it, the size, the nature of the hair and finally how it is preserved.
Like any product you use, solid or liquid, keeping it in top condition will have a huge impact on its durability: if it is not properly preserved, its life will be greatly reduced.
Shampoo bars come in different sizes and weights, ranging from 25 to 100 grams. The average weight of a solid shampoo is between 55 and 70 grams.
The life of a shampoo is measured by the recurrence of hair washings; however, it can be expected to last on average 3-6 weeks.
The best comparison is between a 25 gram solid shampoo and a 200 ml liquid. An average solid shampoo of 55-70 grams can support 30 to 40 washes. This amount is similar to two bottles of liquid shampoo.
You can expect, therefore, that a solid 85-gram shampoo will last longer than usual. Because it is equivalent to a 500 ml bottle of liquid shampoo and can easily perform 40-60 washes.
The maximum size of a solid shampoo is 90-110 grams, equivalent to a large or average bottle of liquid shampoo: it is enough for 60-80 washes without any problem.
For the hotel world solid cosmetics are a real revolution and Albogrup since the beginning of the market trend has developed specific production lines that can produce this particular cosmetic that, by its nature, requires a lot of technical skill and experience.
Eco-sustainable solid cosmetics for Albogroup Hotel are the demonstration of how luxury also in the hotel becomes environmentally friendly to meet the needs of customers who in recent years has developed a true focus and passion for sustainability and waste control.
